The latest business cards created for Wigan based firm Sherardize UK, finished with Spot UV.
As the name suggests, a Spot UV coating otherwise known as a “varnish” is applied to chosen areas, of a printed card or literature. This has the affect of highlighting and drawing attention to that part of the design, but it also provides the additional visual stimulus of having varied textures on a single printed surface. This adds a lot of interest, and can identify the printing as a premium piece in the perception of the reader.
We added the Spot UV to various parts on both the front and back of the card to highlight specific areas of the design.
If you’re after something more than a traditional business card and look for a premium product, contact us today. 0161 327 2131